With extensive experience in lifestyle brand building and strategy, Erin joined Logitech as the Chief Marketing Officer of the Logitech For Creators business in 2020. In this role, she led marketing for the company’s hardware and software products made for digital content creators, such as Blue microphones and Streamlabs streaming software. As of late 2022, Erin’s scope was broadened to oversee global brand marketing for Logitech G, which encompasses both Logitech’s gaming and creators businesses. She joined Logitech after two and a half years at PepsiCo leading the consumer marketing, media and PR efforts for the multi-billion Mountain Dew brand as the Head of Brand Communications and Consumer Engagement. For the 10 years prior to joining PepsiCo, she had been instrumental in developing culturally relevant consumer communications and impactful brand programs for leading spirits brands. Most recently, Erin was the Head of Marketing at Proximo Spirits where she led all aspects of brand building for 15 premium spirits brands including 1800 and Jose Cuervo Tequilas, Three Olives and Hangar 1 Vodkas, The Kraken Rum, Boodles Gin and more. Prior to her time at Proximo, Erin worked at Diageo leading core aspects of marketing for Crown Royal Whisky, Red Stripe Beer and Smirnoff Vodka, where she was a creator and Executive Producer of Master of the Mix, a brand-led DJ competition reality TV show that aired for 3 seasons on BET and VH1. Prior to her beverage marketing experience, Erin spent time honing her skills via a role in international strategy for MTV Networks and began her career as a media & communications investment banker at Goldman Sachs. Erin has received numerous accolades, including a Cannes Lions creative award and a Brand Innovators Women in Marketing Industry Innovation award. She was also named a “Branding Power Player” by Billboard and one of “The 20 Marketing Leaders Shaping the Creator Economy” by Rolling Stone. In addition to her role at Logitech, Erin sits on the Advisory Board for Be Strong, a charity focused on saving and improving the lives of youth using a peer-to-peer approach for strengthening mental, emotional and relational health, building resilience and preventing bullying. Erin has an MBA from Harvard Business School and a BS in Finance from Hampton University. She is also the proud mother of two young boys and lives in Westchester County, NY with her husband and sons. 
Erin Chin
With extensive experience in lifestyle brand building and strategy, Erin joined Logitech as the Chief Marketing Officer of the Logitech For Creators business in 2020. In this role, she led marketing for the company’s hardware and software products made for digital content creators, such as Blue microphones and Streamlabs streaming software. As of late 2022, Erin’s scope was broadened to oversee global brand marketing for Logitech G, which encompasses both Logitech’s gaming and creators businesses. She joined Logitech after two and a half years at PepsiCo leading the consumer marketing, media and PR efforts for the multi-billion Mountain Dew brand as the Head of Brand Communications and Consumer Engagement. For the 10 years prior to joining PepsiCo, she had been instrumental in developing culturally relevant consumer communications and impactful brand programs for leading spirits brands. Most recently, Erin was the Head of Marketing at Proximo Spirits where she led all aspects of brand building for 15 premium spirits brands including 1800 and Jose Cuervo Tequilas, Three Olives and Hangar 1 Vodkas, The Kraken Rum, Boodles Gin and more. Prior to her time at Proximo, Erin worked at Diageo leading core aspects of marketing for Crown Royal Whisky, Red Stripe Beer and Smirnoff Vodka, where she was a creator and Executive Producer of Master of the Mix, a brand-led DJ competition reality TV show that aired for 3 seasons on BET and VH1. Prior to her beverage marketing experience, Erin spent time honing her skills via a role in international strategy for MTV Networks and began her career as a media & communications investment banker at Goldman Sachs. Erin has received numerous accolades, including a Cannes Lions creative award and a Brand Innovators Women in Marketing Industry Innovation award. She was also named a “Branding Power Player” by Billboard and one of “The 20 Marketing Leaders Shaping the Creator Economy” by Rolling Stone. In addition to her role at Logitech, Erin sits on the Advisory Board for Be Strong, a charity focused on saving and improving the lives of youth using a peer-to-peer approach for strengthening mental, emotional and relational health, building resilience and preventing bullying. Erin has an MBA from Harvard Business School and a BS in Finance from Hampton University. She is also the proud mother of two young boys and lives in Westchester County, NY with her husband and sons.